Along with showcasing new products, visiting with customers and distributors, and meeting with many potential new customers, ConExpo/IFPE is a time to benchmark how well we are aging. I enjoyed catching up with friends and former colleagues that I have not seen since 2008 and I hope they think that I am aging gracefully. Judging from the feedback we received at the booth, HydraForce is aging extremely well. |
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As Lisa pointed out in a previous post, we skipped the gimmicks this year and went back to the basics, our broad product offering. That appears to have been the right decision because the show was a great success for HydraForce. The number of visitors to our boothand their optimism about the future were refreshing. We were mentioned as a ‘company to watch’ in several pre-show news posts, our new products generated a lot of interest and we received many compliments on the design of our booth, which seemed to work very well for our purposes.